The home goods market is more profitable than what many believe. Driven by shifting consumer preferences, sustainability trends, and a growing appetite for stylish, you can find great profits with the right items.
While home goods tend to be more on the higher price tag, they become more affordable as home goods liquidation and surplus items are involved. This includes anything in the housewares and interior design categories.
Liquidation of wholesale home goods—including kitchenware, decorative accents, textiles, and furniture—presents a compelling opportunity for resellers and retailers. If you are one, you can tap into this vibrant sector with high-quality surplus inventory.
But how can you get started?
Strategic sourcing plays a crucial role in succeeding. This is why many resellers and stores rely on professional services.
FasterCapital states that having experts working on sourcing surplus will bring cost reductions. Therefore, it isn’t only about being extra, but rather getting the support you need to optimize results.
Does this mean you can only do it with experts? Not quite.
All you need to know regarding the market is your customer base and taking the time to do your research. From there, work towards these tips.
Number 1: Understand Your Market
Identify which home goods categories resonate most with your target customers. Whether it’s kitchen essentials, décor, or textiles, you want to take them and prioritize pallets accordingly.
Number 2: Inspect and Sort Inventory
Upon receipt, carefully inspect items for damage or defects. Sort inventory by category, style, and condition to streamline sales and marketing efforts.
You want to keep it neat, simple, and efficient. All of it in preparation for the sales and the difference channels you will use.
Number 3: Leverage Multiple Sales Channels
The best way to work with home goods liquidation and surplus is by making sure you go over multiple channels. This speeds up your sales and works perfectly to ensure you move all the inventory, maximizing your sales.
You have options like:
- Online Marketplaces. Platforms like Amazon, eBay, and Etsy provide broad reach for individual items and bundles.
- Local Retail & Pop-Ups. Consider consignment or partnerships with local boutiques and home décor stores.
- Social Media. Use Instagram and Facebook shops to showcase lifestyle images and engage directly with customers.
Number 4: Bundle Strategically
Create themed bundles to increase average order value and attract buyers looking for curated solutions.
This is a great strategy if you also have fast and slow-moving items. While the former will leave your inventory quickly, you need to handle the rest to bring in new pieces.
Bundling them works wonders to get all the items out and still make lots of profits.
Number 5: Highlight Sustainability
Promote the eco-friendly aspect of purchasing surplus home goods to appeal to environmentally conscious consumers.
Consumers are more eco-conscious than ever. This has been researched by the Green Living Blog, which highlights how consumers choose eco-friendly products and businesses over other options.
This maximizes your chances and offers better results.
How Coastal Surplus Solutions Can Help
We can offer support through accessing pallets, surplus, and handling all the steps to have them at your door.
From sourcing each item to streamlining logistics and shipping, we are here.
Feel free to contact us and access professional strategies for your home goods liquidation business.
